Sunday, February 28, 2010

Northwest Indiana Homes

I was wondering out loud today what terms consumers actually use when they look for a home builder. Thoughts?

  • Home Builder
  • Contractor
  • Homes and Models
  • Floorplans
The problem with thinking about search engine optimization is that often we can't relate to real google and bing users. For years I've though that dominating Northwest Indiana Home Builder, or any of the more specific community searches like Portage Indiana Homes, or Valparaiso New Homes ... would do the trick. But now I'm not so sure. Do real consumers really use these kinds of terms?

Be honest, what do you think are terms actually searched in the region.

Monday, February 22, 2010

Announcement - Home building again


We are so excited to be making this announcement finally -

Julie and I had the opportunity for 10 years to build homes in Northwest Indiana, mainly for first time home buyers. We loved the business and were blessed to build for over 200 families.

In 2007, sadly the mortgage business went haywire and we were left standing with far too much inventory and almost zero home buyers. We won't go into all the gory details but our lives were turned upside down overnite and it has taken us until now, almost three years later, to make this announcement!

Green Pointe Homes, our forray back into home building, will be based in Valparaiso. For the time being we're going to go slow, working one on one with our customers. Since Steve is trained as a mortgage banker he will be working with first time buyers, buyers who need assistance with credit repair or saving for down payments. You can check out his daily post on Northwest Indiana Mortgages, for rates and ideas on how to prepare to buy your home.

So, without further adieu, let's talk shop. You can contact Steve at 219-465-8352 or by email anytime. Let's meet and talk about how we can work together, our family with your family.